Three really good dishes are enough to make your eatery always full of people. If you focus on the standard food menu loved by everyone and keep it going without “getting bored” or “making changes”, you will be the owner of the most popular restaurant in town. 

The author, Takashi Uno, is the owner of a legendary food and pub chain Raku Corporation. With 50 years of experience, he reveals the secret tips on starting a small business and making it popular. 

Buzz and glamorous photos posted on SNS sites may create the next boom, but a small business should always focus on a customer’s satisfaction. Mr. Uno teaches you the universal basics of starting a business, anytime and anywhere.